Metrics or KPI’s are numeric parameters that evaluate the performance and productivity of a business.

Metrics and Key Performance Indicators are used synonymously, but there can be different definitions.

If you want to get real technical, any number on a financial statement or via a calculation is a metric.

A Key performance indicator or KPI is a metric that usually requires a calculation that reveals something that is much more understandable than the numbers on the financial statements.

I use a variety of KPI’s to help small business owners:

• With risk and opportunity assessment
• With scaling
• With people headcount
• With cash flow
• With efficiency analysis

And so much more!